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Calcium from coral sources needs to be refined to remove pollutants of the source environment. It is marketed as a dietary supplement, but its benefits over other calcium supplements are unproven and biologically unlikely. Additionally, coral near Okinawa has absorbed relatively high amounts of lead and mercury, leading to concern that these unregulated supplements may be contaminated.
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Coral calcium has been promoted as a alternative treatment or cure for a number of health conditions, including cancer. There is no medical evidence to support these claims, and coral calcium has been identified by the United States Food and Drug Administration as a "Fake Cancer 'Cure' Consumers Should Avoid". The Federal Trade Commission prosecuted several individuals for making unsupported health claims about coral calcium, and the National Center for Complementary and Alternative Medicine has issued a consumer advisory regarding false and misleading marketing claims associated with coral calcium supplements.

The "discoverer" of coral calcium Dr Robert Barefoot claimed that the reasons Okinawans from Japan live longer was due to the fact that they have been drinking water rich in coral reef substances surrounding Okinawa. In addition, Dr Barefoot also suggested that coral calcium can "neutralize" the toxic acidity of our bodies as coral calcium is alkaline base. According to the coral calcium infomercial, taking coral calcium can cure up to 200 human diseases including heart disease, cancer, diabetes etc.

Coral Calcium can cure all! That is the message that Dr Barefoot wants to sell and we should be wary of it. In addition to maintaining healthy bones, calcium is essential in the healthy functioning of the circulatory and nervous systems. However, there is no evidence that calcium can cure any diseases. There is also no evidence that alkalinizing our bodies can stop cancer or reverse any ailments. In addition, coral reef is protected by international laws and hence it is likely that these coral calcium supplements came from fossilized coral beds i.e. industrial waste.

Indeed, coral calcium is composed of mostly calcium carbonate, just like those you found in Tums or other calcium carbonate supplements from the stores! In addition, in June 2003, the Federal Trade Commission FTC has charged the marketers of Coral Calcium Supreme with making false and unsubstantiated claims about the product's health benefits. In Sept 2004, the marketer for Coral Calcium Supreme Kevin Trudeau (who has previously been jailed for credit card and financial fraud) was banned from appearing in other health-related informercials. For the details of these charges, visit http://www.ftc.gov.

In January 2005, the Consumer Reports tested 2 brands of coral calcium supplements - both did not meet the California state's lead standard.